Saturday, February 29, 2020

America and Vietnam Essay Example for Free

America and Vietnam Essay Olsen and Roberts are both history professors who are fascinated with the ways by which the American government made the situation of the war with Vietnam a fearful yet victorious even for the reputation of the said country. The authors were then able to contribute their thoughts about the situation thus seeing the situation of the past wars a manifestation of the reputation of the American society in the world account of recognized countries of war and reconciliation. Their book â€Å"Where the Domino Fell† actually pictures the actual situations that happened during the American-Vietnamese war during the 1960’s and how the said history particularly affects the relationship of the two countries involved. About the Book [Content and Summary] The overall content of the book is highly recommended for reading and teaching as it gives a clear yet critical approach in assessing the US policy that controlled the Vietnam society from then until the present. Undeniably, the book of Olsen and Roberts is an awakening material that helps the human mind realize the importance of being diplomatic and lawful even when in the middle of distress. Surprisingly, the American society was able to steel a fine reputation out from all the oppression that they have already implicated upon the Vietnamese society during the war years. Through the critical assessment of the situation, the authors intended to give the readers a fine picture not only of what is or what has been obvious but also a glimpse of the truth behind the scenes of historical accounts written in books today. Implications of the Reading As it has been noted earlier, the reading gave a clear depiction of what has happened and why the said events happened during the American-Vietnamese war in the 1960’s. With the insightful informations that the authors posted through their book, they were able to help readers realize what the facts are and how they particularly affect the present relationship that exists between the said countries. Critique of the Writing Approach As for the writing approach of the authors, it is undeniable that the informations that they posted through the reading were carefully assessed thus giving out validated facts that support their explanations of the said historical event. The clarity of the implications of the reading has been strengthened by the documentations that the authors used to show the authenticity of the reading. The utilization of other researches that supported their claims and opinions made the book a must read not only for professors and students, but also for those individuals who endeavor reading books under the typical yet critical approach of understanding history and American politics. Within the context of the book lies a less-traveled path among the historians of the present times. Olsen and Roberts certainly made it clear that history is a human account needed to be understood and learned from through critical observation of the past. Reference: James S. Olson and Randy Roberts. (2006). Where the Domino Fell: America and Vietnam 1945-2006 [ILLUSTRATED]. Blackwell Publishing Limited; 5 edition. America and Vietnam. (2017, May 10).

Thursday, February 13, 2020

Rational Approaches to Organizations Essay Example | Topics and Well Written Essays - 1500 words

Rational Approaches to Organizations - Essay Example It also highlights through examples how taking an open system or a natural systems approach could benefit managers. Rational Approaches to Organizations Rational approaches present a planned and systematic approach to decision making. Applying such an approach helps managers to maintain order and resoluteness in the decision-making process. Dyck (1997) observes that rational approaches generate reason and order through a sequence of steps starting with the discovery of an opportunity or a predicament and culminating with measures to be undertaken in regard to the decisions reached. Mintzberg (1990) argues that rational approaches are based on meticulousness of analysis and assessment of all probable courses of action. This may be appealing to managers considering the fact that future actions are predetermined at the strategy setting stage. Rational approaches to strategy formulation comprise environmental scanning, portfolio and industry analysis, all which are focused on establishin g the business opportunities and threats. Environmental scanning helps managers to determine the nature of the operating environment and to set strategies for utilizing emerging opportunities as well as dealing with potential threats (Robbins & Barnwell 2006). Portfolio analysis is the formal structured examination that encompasses decisions regarding the relative significance of the accessible business opportunities where a company can invest. It allows the management to devise strategies that can supplement the business portfolio in regard to emerging investment openings and products (Ferraro et al. 2005). Industry analysis helps managers to understand the nature of a particular market in which an organization presently sells its products or is planning to penetrate in future. Such rational approaches allow managers to determine the significance of the various strategic business units and prioritize the allocation of resources depending on market attractiveness (Williamson 2000). Strategy development through this process culminates in a well-detailed scheme with various courses of action that are meticulous with monetary aspects and resource affiliated data. This process is characteristic of the standard SWOT (Strengths Weaknesses Opportunities and Threats) analysis in strategy development. Mitzenberg (1990) developed a comparable approach to strategy development. His planning approach involves formulating a strategy with a time line, goals and objectives which are stated and formulated to help achieve the organizational objectives. A plan is a critical source of direction for the company since it contains clearly stated objectives. Planning is a continuous process as variables keep changing hence the need for management to be ready for changes through out the organization’s life cycle (Glueck 2009). Litzenberg's planning model is limited in the sense that it is suitable for static operating environments otherwise the management needs to continuously review plans in a constantly changing environment. Plans can also not be relied upon in the long run due to technological and infrastructural advancements. The rational approaches integrate an evaluation of the organization and its operating environment with the underlying assumption that changes in the business environment will seldom affect the plan.  

Saturday, February 1, 2020

Marketing Plan Research Paper Example | Topics and Well Written Essays - 500 words - 1

Marketing Plan - Research Paper Example When different business enterprises target the same markets within a given industry, competition intensifies. This is the scenario observed in the coffee houses industry. While players are many in number, the target market is relatively the same. As a result, each coffee house must move swiftly and strategically to lure consumers into buying its products, thereby building a market share within the industry. Depending on how the captured market share is managed, it can increase or decrease with time. Tim’s Coffee Shoppe competes intensively with Queequeg’s Coffee among other coffee houses. The above aspects apply to Tim’s Coffee Shoppe operations in the coffee houses industry. Tim’s Coffee Shoppe has to manage its clientele in a way that ensures Queequeg’s Coffee or any other coffee house does not win it through competitive practices. This implies that coffee houses operating in the same industry engage one another in intensive competition that could see one lose its customers to another based on the customer satisfaction factor. The 4 P’s of marketing inform the marketing practices of many business enterprises across the globe (Pride & Ferrell, 2012). Tim’s Coffee Shoppe operates in a highly competitive environment, where players are many and competition cannot be price-based only. To ensure that Tim’s Coffee Shoppe remains competitive over its rivals, the adopted marketing strategy must critically account for the 4 P’s of marketing. The surveys presented in the filing cabinet highlight the operational strengths and weaknesses of Tim’s Coffee Shoppe. The 4 P’s of marketing can strategically be applied to the survey information for the purpose of redesigning and revolutionizing the Tim’s marketing strategy. The product is highly rated by majority of customers. However, the shortcomings noted by a few should be used to enhance